Master Meta Ads for Lead Genration

Master Meta Ads for Facebook & Instagram – Lead Generation Expert Course

Aliway Academy presents a complete, step-by-step training program designed to help you master Meta Ads and generate high-quality leads through Facebook and Instagram advertising. This course is built for entrepreneurs, marketers, freelancers, and business owners who want to drive real results, not just clicks.

From setting up your Business Manager to creating high-converting ad campaigns, you’ll learn proven strategies and tools used by top digital marketing professionals. Every lesson is structured to be practical, beginner-friendly, and focused on results you can measure.

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What You’ll Learn

1. Introduction to Meta Ads & Lead Generation

Understanding how Facebook and Instagram ads work.

Setting up Business Manager and Ad Accounts.

Choosing the right campaign objective for lead generation.

2. Audience Targeting Strategies

Identifying and reaching your ideal customers.

Using Core, Custom, and Lookalike audiences.

Location, demographics, and interest-based targeting.

3. Ad Creative & Copywriting Skills

Designing ads that grab attention and inspire action.

Writing headlines and ad copy that convert.

Choosing the right format (image, video, carousel).

4. Campaign Setup & Optimization

Step-by-step campaign creation for leads.

Budgeting and bidding strategies.

Running A/B tests for better performance.

5. Lead Form Creation & Integration

Setting up Facebook Instant Forms.

Connecting leads to CRM or email marketing tools.

Automating follow-ups to maximize conversions.

6. Retargeting & Scaling

Creating retargeting campaigns for warm audiences.

Scaling ads without losing profitability.

Advanced segmentation for better results.

7. Analytics & Reporting

Reading and understanding Ads Manager reports.

Tracking cost per lead and ROI.

Making data-driven decisions for future campaigns.

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Course Features

100% Online – Learn from anywhere, anytime.

Lifetime Access – Revisit lessons whenever you need.

Real-World Case Studies – Apply learning to actual campaigns.

Professional Certificate – Showcase your expertise.

By the end of this course, you will be able to plan, execute, and optimize Facebook and Instagram ad campaigns that generate consistent, high-quality leads for any business.